Thursday, March 1, 2012

Resource Article: Self Promotion vs Marketing

Another interesting read from the Craft your Independence blog about Self Promotion vs Marketing and your "marketing mix".  (Edit: Sorry for the broken link!  Fixed now.)
Marketing, however, is the process of communicating with your people, about your product, your business and how it can help them. Promotion is only (a small) part of the marketing equation.

3 comments:

Jainnie Jenkins said...

The link to the article does not work. I'm looking forward to reading it! :)

Shelley Weber said...

I would love to read this article, but the link doesn't work :(

Becka said...

Ack! Sorry. Link is now fixed.