Wednesday, May 23, 2012

News to Note: Weddings & Revised Fees

In case you haven't kept up with all of the latest news, here are a few highlights of some new things happening at Etsy.
  • Wedding Registry lists are now available!  You can check it out here at Wedding Registry and read all about how it works at the Seller's Handbook. Once a member has created a registry, they will see the “Add to Registry” button below “Add to Cart” across Etsy, allowing them to add any item from the Etsy marketplace.
  • Starting this week, there is a change to the listing fee for multiples of an item.  Now, sellers will only be charged $0.20 to list or renew an item, regardless of quantity.  For example, if you have listed a new item and you have 3 of them to sell, you will be charged $.20 when you list those 3.  Then it works like an auto-renew feature — when your item sells and you still have 2 left, your listing automatically renews for $0.20 and updates to say you have 2 available. If your listing sells out, the total fees are effectively the same. You can read more about the details here.
  • "Showcase" style advertising will be phased out starting May 29.  Etsy has learned that Search Ads seem to have better performance for sellers than Showcase spots, nearly three times more sales per click, so they have decided to discontinue the Showcase.
  • Etsy vocabulary is also getting more colourful and flavourful as they integrate British English spellings of words into the search engine mechanics.  So now if a buyer searches for "jewellery" or "jewelry", "colorful" or "colourful", all versions should work for buyers without you needing to tag your items with alternate spellings.

1 comment:

pasqueflower said...

Great info. Thank you!