Unfortunately, the Sellers Assisting Sellers Team is now closed. We are unable to help you with any Etsy or business questions.
Thank you to the mentors who dedicated their time to the Etsy community over the years!
Friday, October 30, 2015
Tuesday, August 27, 2013
In case you missed it: Many new Features!
In case you've missed the news lately, Etsy has rolled out a number of updates and new features to your selling and buying experience.
Feedback is rolling over to a 5-star system with new ways to edit and resolve feedback issues with buyers.
Item listings have a whole new look with more information.
New Shop Dashboard helps you manage your shop with stats and orders status at a glance.
Tuesday, June 11, 2013
Tutorial: Google Keyword Tool
How
to Use the Free Google Keyword Tool
I get a lot of people asking how to use the
Google Keywords Tool to do keyword research for their shops, so I threw
together a quick tutorial with screenshots for those who find it too
intimidating.
The Google Keyword Tool is found here: https://adwords.google.com/select/KeywordToolExternal
The tool does several things:
1)
tells you how many people
search a specific term each month on Google
2)
tells you how much competition
there is for the phrase from people buying Google Adwords.
3)
gives you other related terms
that you might not have thought of using
Load the Tool, and start filling out your first search keywords. It will look like
this (click to see image larger):
1)
enter your main search term
2)
click the “x” to change the
search options to worldwide instead of your country
3)
enter the “captcha” letters
(those weird words in black) into the box
4)
click “Search”
Then you will see this (click to see image larger):
What does this mean? First, the top result
shows you that 880 people do searches on Google every month that include the
words “abalone earrings”. The keywords
beneath are Google’s suggestions, some of which will be completely irrelevant
for your item, but others will give you new ideas & info.
Do a quick skim through to get more keyword
ideas to try, and then unclick the “Broad” search box on the top left, &
click the “[Exact]” box (see the arrow on the left, above). This will tell you
how many type the exact search you are researching every month. Clicking
“Exact” is a key step, or you may end up choosing keywords that aren’t
very popular by themselves & are therefore not particularly useful.
When you click “[Exact]” you will see:
[Exact] match tells you that 210 people
search “abalone earrings” on Google each
month, and that there is high competition for the phrase (as opposed to Medium
or Low competition), in terms of paid Google ads.
Clicking on the blue keyword links on each
line will give you several options including “Google Search” which takes you to
a Google search for that term, so you can see what is currently ranking on the
search pages. There is also a link to “Exclude term” if it is useless to you
& you want more relevant results, & one to show more phrases similar to
the one you click on – very useful!
Take note of all of the good keywords you
see (there can be up to 100) then enter another term to get more suggestions.
Keep doing this until you have a full list of keywords that describe your
items. Now you are ready to optimize one listing, several similar listings, or
even a whole website!
There are a few other things you can do
with this tool; here are a couple of more advanced tutorials including
different aspects of it:
But to do basic Etsy keyword research,
using the above tips & also checking the suggested searches on Etsy, you
don’t need to get too complicated, so only click on those links if you have
mastered the basics and are looking for more advanced ideas
Post by Cindy. Cindy is the co-captain of the SASsy Mentors team and an SEO expert.
Wednesday, February 6, 2013
USPS Announcement
Important news for Etsy Sellers: The USPS announced today that there will be a change to mail delivery services starting in August.
You can read the full press release here: Press Release
Or the quick fact sheet here: Fact Sheet
You can read the full press release here: Press Release
Or the quick fact sheet here: Fact Sheet
images courtesy USPS website |
Monday, February 4, 2013
What do YOU want to know?
We are working on putting together a list of blog topics for the next few months and we would love to have your input! What would you like to see here?
- Is there a particular topic you would like help with?
- What questions would you like us to answer?
- I would really love a tutorial to show me how to do _________________.
- I need more resources for learning __________________.
Please leave a comment and let us know.
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